I have just mailed a four-page preliminary pitch to my Italian publisher, a proposal for a novel that might be fun to write, and might become the first in a series (one hopes) and might even have a chance on the international marketplace (ditto).

Now, a short pitch should include the working title, the general plot, and the major selling points of the book. The author, in other words, should tell the publisher why this book is the coolest book ever written, why it will sell in cartloads, and who is going to buy it (possibly multiple copies of it).
And here is the rub – one of the strong points of my story, I am sure, is that nothing like this was done before, at least in my country, at least within my genre of choice. I can point out TV series and movies, comics and books, that work on the same premises – or something really similar – but in Italian, as horror/thriller? No, never.
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