Karavansara

East of Constantinople, West of Shanghai


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What Facebook thinks I like

OK; a moment of utter silliness…
Last night I saw a piece in New Statestmanyou can find it here – about Facebook and what Facebook knows about us.

220px-HAL9000.svgThe basic idea is, you click “Like” on Facebook, their computers collect and collate the data, and they build an in-depth profile they use to aim their advertisement at you.
Yes, Facebook advertisement… those weird ads about stuff you couldn’t care less that pop up once in a while.

So, basically, you log in on Facebook, and then direct your browser here

https://www.facebook.com/ads/preferences

and start laughing.
Because, admittedly, you realize how far we are from artificial intelligence – and how close we are to artificial dorkness. Continue reading